In today’s environment, companies have access to so much information and data on their customers, it can be overwhelming. Data is only useful if a company can understand the data and complement it with insights on customer decision making process & criteria, unmet needs, etc. Market Research is the answer.
Here are 10 of the many advantages of conducting Market Research:
Strengthen your firm's position
Lower investment risks
Identify threats & opportunities
Analyze your competitors
Facilitate your Strategic Planning
Helps you identify emerging trends early
Helps you stay ahead of your competition
Gives you customers' needs and demands
Evaluate your current success or gaps in the market
Help you generate Revenue Projections
Some of the areas we specialize in:
Major US city research (New York, San Francisco, Boston, Los Angeles, etc.)
Consumer Brand Research
Product Testing
Market Sizing & Growth
Competitive Intelligence
B2B Qualitative Research to uncover market trends
Market Entry Strategy for foreign firms
Agilis Insights Principals believe in the power of Live Insights, to provide data & advice to our clients. This is why, over the past 28 years, we have gained experience in various fieldwork methods:
Online & Offline Focus Groups
In-depth interviews (phone, video, in-person, etc.)
Ethnographies
Online Surveys
Customer surveys
Message Boards
B2B Interviews
In-Home Use Tests
Don't hesitate to contact us at info@agilis-insights.com
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